We know you have heard it before, but...
We know you have heard it before

We know you have heard it before

We know you have heard it before
We know you have heard it before

We just want to make the world the better place.

We just want to make the world the better place.

We just want to make the world the better place.

We just want to make the world the better place.

We just want to make the world the better place.

Helping gutsy founders build excellent brands, experiences, and products is how we scale up our own positive impact. Balernum’s fun-loving, focused team will bring clarity, guidance, and hutzpah every step of the journey. 

We help gutsy founders do the block-and-tackle work required to build excellent brands, experiences, and products that make the world a better place.

We help gutsy founders do the block-and-tackle work required to build excellent brands, experiences, and products that make the world a better place.

We help gutsy founders do the block-and-tackle work required to build excellent brands, experiences, and products that make the world a better place.

We help gutsy founders do the block-and-tackle work required to build excellent brands, experiences, and products that make the world a better place.

“Branding” doesn’t have to be opaque. We follow a clearly defined process. We also have all the corniest dad jokes and cheesiest puns. Available upon request.

What else might you like to know?

We’re genuine, not flashy. Passionate yet open-minded. Obsessed with seeing clients, their brands, and our team of creatives thrive. We particularly enjoy working with founders who want to move people toward health, adventure, joy, and mastery. 

Oh, and Balernum means trust. We aim to earn yours.

Balernum_0001
Balernum_0006

What is important to us…

  1. Setting clear expectations (e.g., “Here’s what we can commit to... “)

  2. Telling you exactly what we are going to do and when

  3. Keeping our promises and hitting deadlines

  4. Earning your trust

  5. Managing projects efficiently 

  6. Doing work we’re proud of

  7. Practicing the Four C’s (Clear, Copious, Consistent Communication)

  8. Practicing warm, radical honesty 

  9. Measuring what really matters and letting numbers inform decisions

  10. Taking an iterative approach 

  11. Asking questions about your energy level and family

  12. Encouraging you to not burn yourself out

What is important to us…

  1. Setting clear expectations (e.g., “Here’s what we can commit to... “)

  2. Telling you exactly what we are going to do and when

  3. Keeping our promises and hitting deadlines

  4. Earning your trust

  5. Managing projects efficiently 

  6. Doing work we’re proud of

  7. Practicing the Four C’s (Clear, Copious, Consistent Communication)

  8. Practicing warm, radical honesty 

  9. Measuring what really matters and letting numbers inform decisions

  10. Taking an iterative approach 

  11. Asking questions about your energy level and family

  12. Encouraging you to not burn yourself out

What is important to us…

  1. Setting clear expectations (e.g., “Here’s what we can commit to... “)

  2. Telling you exactly what we are going to do and when

  3. Keeping our promises and hitting deadlines

  4. Earning your trust

  5. Managing projects efficiently 

  6. Doing work we’re proud of

  7. Practicing the Four C’s (Clear, Copious, Consistent Communication)

  8. Practicing warm, radical honesty 

  9. Measuring what really matters and letting numbers inform decisions

  10. Taking an iterative approach 

  11. Asking questions about your energy level and family

  12. Encouraging you to not burn yourself out

What is important to us…

  1. Setting clear expectations (e.g., “Here’s what we can commit to... “)

  2. Telling you exactly what we are going to do and when

  3. Keeping our promises and hitting deadlines

  4. Earning your trust

  5. Managing projects efficiently 

  6. Doing work we’re proud of

  7. Practicing the Four C’s (Clear, Copious, Consistent Communication)

  8. Practicing warm, radical honesty 

  9. Measuring what really matters and letting numbers inform decisions

  10. Taking an iterative approach 

  11. Asking questions about your energy level and family

  12. Encouraging you to not burn yourself out

If you’ve made it this far…

Be Brave. Start the conversation.

Be Brave. Start the conversation.

Be Brave. Start the conversation.

Be Brave. Start the conversation.

Then we should definitely talk. Share some details about your goals and needs, and we’ll follow up with you—typically within 24 hours.

If you want to launch, pivot, or grow, we want to help. We love to talk branding and marketing with passionate founders. To start the conversation, share some basic info with us. We’ll follow up with you—typically within 24 hours.

If you want to launch, pivot, or grow, we want to help. We love to talk branding and marketing with passionate founders. To start the conversation, share some basic info with us. We’ll follow up with you—typically within 24 hours.

If you want to launch, pivot, or grow, we want to help. We love to talk branding and marketing with passionate founders. To start the conversation, share some basic info with us. We’ll follow up with you—typically within 24 hours.

If you want to launch, pivot, or grow, we want to help. We love to talk branding and marketing with passionate founders. To start the conversation, share some basic info with us. We’ll follow up with you—typically within 24 hours.

The Faces of Balernum

The Faces of Balernum

Austin L. Church

Co-Founder / Operations / Lead Strategist

My interests are all over the place: business (obviously), barbecue, and bourbon; running, fly fishing, and exploring new cities; reading fantasy fiction, dating my wife Megan, and goofing off with our three kids. Before co-founding Balernum with Chris, I co-founded a tech startup called Closeup.fm. (We created touring, ticketing, and communication software for independent bands.) Before that, I developed and sold a portfolio of ~30 iOS and Android apps. 
 
The common themes over the last decade have been writing, marketing, and growth consulting. I love bringing clarity and helping founders find the path forward. 
 
Home Is: Knoxville, TN
Loves: Branding, solving problems, Jesus
Catchphrase: “It stands to reason that…”
Feats of Derring-Do: M.A. in Literature, published a children’s book, ran a full marathon, ate 12 chocolate chip cookies in one sitting

Austin L. Church

Co-Founder / Operations / Lead Strategist

My interests are all over the place: business (obviously), barbecue, and bourbon; running, fly fishing, and exploring new cities; reading fantasy fiction, dating my wife Megan, and goofing off with our three kids. Before co-founding Balernum with Chris, I co-founded a tech startup called Closeup.fm. (We created touring, ticketing, and communication software for independent bands.) Before that, I developed and sold a portfolio of ~30 iOS and Android apps. 
 
The common themes over the last decade have been writing, marketing, and growth consulting. I love bringing clarity and helping founders find the path forward. 
 
Home Is: Knoxville, TN
Loves: Branding, solving problems, Jesus
Catchphrase: “It stands to reason that…”
Feats of Derring-Do: M.A. in Literature, published a children’s book, ran a full marathon, ate 12 chocolate chip cookies in one sitting

Austin L. Church

Co-Founder / Operations / Lead Strategist

My interests are all over the place: business (obviously), barbecue, and bourbon; running, fly fishing, and exploring new cities; reading fantasy fiction, dating my wife Megan, and goofing off with our three kids. Before co-founding Balernum with Chris, I co-founded a tech startup called Closeup.fm. (We created touring, ticketing, and communication software for independent bands.) Before that, I developed and sold a portfolio of ~30 iOS and Android apps. 
 
The common themes over the last decade have been writing, marketing, and growth consulting. I love bringing clarity and helping founders find the path forward. 
 
Home Is: Knoxville, TN
Loves: Branding, solving problems, Jesus
Catchphrase: “It stands to reason that…”
Feats of Derring-Do: M.A. in Literature, published a children’s book, ran a full marathon, ate 12 chocolate chip cookies in one sitting 

Austin L. Church

Co-Founder / Operations / Lead Strategist

My interests are all over the place: business (obviously), barbecue, and bourbon; running, fly fishing, and exploring new cities; reading fantasy fiction, dating my wife Megan, and goofing off with our three kids. Before co-founding Balernum with Chris, I co-founded a tech startup called Closeup.fm. (We created touring, ticketing, and communication software for independent bands.) Before that, I developed and sold a portfolio of ~30 iOS and Android apps. 
 
The common themes over the last decade have been writing, marketing, and growth consulting. I love bringing clarity and helping founders find the path forward. 
 
Home Is: Knoxville, TN
Loves: Branding, solving problems, Jesus
Catchphrase: “It stands to reason that…”
Feats of Derring-Do: M.A. in Literature, published a children’s book, ran a full marathon, ate 12 chocolate chip cookies in one sitting 

Austin L. Church

Co-Founder / Operations / Lead Strategist

My interests are all over the place: business (obviously), barbecue, and bourbon; running, fly fishing, and exploring new cities; reading fantasy fiction, dating my wife Megan, and goofing off with our three kids. Before co-founding Balernum with Chris, I co-founded a tech startup called Closeup.fm. (We created touring, ticketing, and communication software for independent bands.) Before that, I developed and sold a portfolio of ~30 iOS and Android apps. 
 
The common themes over the last decade have been writing, marketing, and growth consulting. I love bringing clarity and helping founders find the path forward. 
 
Home Is: Knoxville, TN
Loves: Branding, solving problems, Jesus
Catchphrase: “It stands to reason that…”
Feats of Derring-Do: M.A. in Literature, published a children’s book, ran a full marathon, ate 12 chocolate chip cookies in one sitting 

Austin_Bio
ChrisConley_Bio

Chris Conley

Co-Founder / Art Director / Lead Designer

The first thing most people notice about me is my enthusiasm. I love people. I love my work. I really love getting to work with people I love. I can honestly say that starting Balernum with Austin is a dream come true. Before Balernum I worked at a branding studio and a men’s retail startup. Before that I drank the brand Kool-Aid while working for Apple almost ten years. I came to believe so strongly in the power of branding and design that I went back to school (for design). 

Over the past several years I have launched a wide range of brands, films, and passion projects. I think founders deserve better than what they typically get, and it’s exciting to be assembling the creative team I believe can deliver that expierence. 

Located In: Lancaster, PA
Passionate About: My three kids, motorcycles, branding, bringing people together
Something I Say A Lot: “Party Time.”
Feats of Derring-Do: Working on vintage motorcycles, Surfing (well not as much now), convinced my wife Leah to marry me. 

Chris Conley

Co-Founder / Art Director / Lead Designer

The first thing most people notice about me is my enthusiasm. I love people. I love my work. I really love getting to work with people I love. I can honestly say that starting Balernum with Austin is a dream come true. Before Balernum I worked at a branding studio and a men’s retail startup. Before that I drank the brand Kool-Aid while working for Apple almost ten years. I came to believe so strongly in the power of branding and design that I went back to school (for design). 

Over the past several years I have launched a wide range of brands, films, and passion projects. I think founders deserve better than what they typically get, and it’s exciting to be assembling the creative team I believe can deliver that expierence. 

Located In: Lancaster, PA
Passionate About: My three kids, motorcycles, branding, bringing people together
Something I Say A Lot: “Party Time.”
Feats of Derring-Do: Working on vintage motorcycles, Surfing (well not as much now), convinced my wife Leah to marry me. 

Chris Conley

Co-Founder / Art Director / Lead Designer

The first thing most people notice about me is my enthusiasm. I love people. I love my work. I really love getting to work with people I love. I can honestly say that starting Balernum with Austin is a dream come true. Before Balernum I worked at a branding studio and a men’s retail startup. Before that I drank the brand Kool-Aid while working for Apple almost ten years. I came to believe so strongly in the power of branding and design that I went back to school (for design). 

Over the past several years I have launched a wide range of brands, films, and passion projects. I think founders deserve better than what they typically get, and it’s exciting to be assembling the creative team I believe can deliver that expierence. 

Located In: Lancaster, PA
Passionate About: My three kids, motorcycles, branding, bringing people together
Something I Say A Lot: “Party Time.”
Feats of Derring-Do: Working on vintage motorcycles, Surfing (well not as much now), convinced my wife Leah to marry me. 

Chris Conley

Co-Founder / Art Director / Lead Designer

The first thing most people notice about me is my enthusiasm. I love people. I love my work. I really love getting to work with people I love. I can honestly say that starting Balernum with Austin is a dream come true. Before Balernum I worked at a branding studio and a men’s retail startup. Before that I drank the brand Kool-Aid while working for Apple almost ten years. I came to believe so strongly in the power of branding and design that I went back to school (for design). 

Over the past several years I have launched a wide range of brands, films, and passion projects. I think founders deserve better than what they typically get, and it’s exciting to be assembling the creative team I believe can deliver that expierence. 

Located In: Lancaster, PA
Passionate About: My three kids, motorcycles, branding, bringing people together
Something I Say A Lot: “Party Time.”
Feats of Derring-Do: Working on vintage motorcycles, Surfing (well not as much now), convinced my wife Leah to marry me. 

Chris Conley

Co-Founder / Art Director / Lead Designer

The first thing most people notice about me is my enthusiasm. I love people. I love my work. I really love getting to work with people I love. I can honestly say that starting Balernum with Austin is a dream come true. Before Balernum I worked at a branding studio and a men’s retail startup. Before that I drank the brand Kool-Aid while working for Apple almost ten years. I came to believe so strongly in the power of branding and design that I went back to school (for design). 

Over the past several years I have launched a wide range of brands, films, and passion projects. I think founders deserve better than what they typically get, and it’s exciting to be assembling the creative team I believe can deliver that expierence. 

Located In: Lancaster, PA
Passionate About: My three kids, motorcycles, branding, bringing people together
Something I Say A Lot: “Party Time.”
Feats of Derring-Do: Working on vintage motorcycles, Surfing (well not as much now), convinced my wife Leah to marry me. 

We thought you’d have some questions, so we provided some answers.

We thought you'd have some questions, so we provided some answers.

We thought you'd have some questions, so we provided some answers.

We thought you'd have some questions, so we provided some answers.

We thought you'd have some questions, so we provided some answers.

STUDIO

Who or what is Balernum?

We’re a branding and marketing studio that helps passionate founders build brands from the ground up and make their contributions to a better world.

What type of clients do you work with?

We work with e-commerce, subscription box, and purpose-driven companies. Let’s make mo’ money and mo’ impact together!

What's it like to work with Balernum?

We’d like to believe the experience of working with us is a pleasant one. And considering how long our clients stick around, they must agree.

Do you have a preferred design or writing style?

Not really. Each brand we touch ends up looking different than the others. We’re more interested in tapping into your authenticity than asking you to fit into our aesthetic.

STUDIO

Who or what is Balernum?

Balernum is a launch agency. Balernum is a branding and marketing agency with offices in Knoxville, TN, and Lancaster, PA.

What type of clients do you work with?

We work with e-commerce, subscription box, and purpose-driven companies. Let’s make mo’ money and mo’ impact together!

What's it like to work with Balernum?

We’d like to believe the experience of working with us is a pleasant one. And considering how long our clients stick around, they must agree.

Do you have a preferred design or writing style?

Not really. Each brand we touch ends up looking different than the others. We’re more interested in tapping into your authenticity than asking you to fit into our aesthetic.

PROJECTS

How do you determine price?

Price depends on what you’d like to see happen. We will have a conversation about your goals first to avoid selling you something you don’t need.

What's the whole process like?

It’s a lot of fun and a lot of work. We don’t skip steps because each one contributes to the end product. If you trust the branding process and stick to the marketing plan even when you don’t feel like it, you’ll get the results you’re after.

Do you build websites?

Yes. All the time. Except for when we’re on vacation. Then, we just think about websites.

PROJECTS

How do you determine price?

Price depends on what you’d like to see happen. We will have a conversation about your goals first to avoid selling you something you don’t need.

What's the whole process like?

It’s a lot of fun and a lot of work. We don’t skip steps because each one contributes to the end product. If you trust the branding process and stick to the marketing plan even when you don’t feel like it, you’ll get the results you’re after.

Do you build websites?

Yes. All the time. Except for when we’re on vacation. Then, we just think about websites.

Need a fun-loving, focused team for your next branding or marketing project? Let’s talk about how Balernum can serve and guide you.
Need a fun-loving, focused team for your next branding or marketing project? Let’s talk about how Balernum can serve and guide you.
Need a fun-loving, focused team for your next branding or marketing project? Let’s talk about how Balernum can serve and guide you.
Need a fun-loving, focused team for your next branding or marketing project? Let’s talk about how Balernum can serve and guide you.
Need a fun-loving, focused team for your next branding or marketing project? Let’s talk about how Balernum can serve and guide you.

SAY HI

hello@balernum.com

+1 (615) 218-2033‬

SAY HI

hello@balernum.com

+1 (615) 218-2033‬

SAY HI

hello@balernum.com

+1 (615) 218-2033‬

OFFICE

1417 E. 5th Ave.

Knoxville, TN 37917

OFFICE

1417 E. 5th Ave.

Knoxville, TN 37917

OFFICE

1417 E. 5th Ave.

Knoxville, TN 37917

OFFICE

1417 E. 5th Ave.

Knoxville, TN 37917

FOLLOW US

INSTAGRAM

FACEBOOK

FOLLOW US

INSTAGRAM

FACEBOOK

© Balernum 2019 — Go build bravely.

© Balernum 2019 — Go Build Bravely

© Balernum 2019 — Go Build Bravely

balernum_iconsAsset 13